TSI works across the marketing mix to design brand identities, innovate products, and create visual assets for brands in China, Asia, and beyond. 
We do this through three distinct practice areas to help companies discover, innovate, and scale their market opportunities. 


"The Silk Initiative is the bridge between Western markets and China, demonstrating a strong sense of ownership with every engagement. They have been instrumental in providing a strong and strategic partner for our growth."

—  Michael Barrett, Global Insights Director, Campbell’s

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Number 9, Lane 584 Middle Huaihai Rd, Huangpu District, Shanghai. PRC
Tel: (+86) 21 53098757
Email: joel@thesilkinitiative.com

North America

Tom Sommers
Tel: (+1) 513 607 8136
Email: tom@thesilkinitiative.com

Hong Kong
Washington, D.C.
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