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A weekly update from our team where we discuss what's happening in the China food and beverage market and the consumer evolution.

Last week, Airbnb gave the world one of its most ingenious ideas ever. This week, they’re having to scrap those plans after…
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Click the link below to access the full report. TSI Mid-Year Trend Spotter

We’ve fetishized innovation. Nothing’s sexier to investors then the next, new, innovative product. Yet, nothing’s as misunderstood as innovation. Rarely do companies,…
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We’re all forgetting something BIG about the Chinese consumer. While brands try to decipher the psyche of the mainland Chinese consumer, there…
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When the corporate world thinks of China, they often forget the 50 million Chinese living outside the mainland. From Paris to New…
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When the corporate world thinks of China, they often forget the 50 million Chinese living outside the mainland. From Paris to New…
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If you’re in the food and beverage business, SIAL China is like Christmas, New Year, and your best friend’s wedding all rolled…
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Any doubt as to the importance of workers in the food and beverage supply chain was put to rest back in 2014….
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On a morning dog walk this weekend I noticed at least four new boutique fitness centers in my neighborhood. Shanghai used to…
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It’s no secret China has quite a few mouths to feed. Although this number is slowing, Pew Research still projects an additional…
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