It’s often said that without data, you’re just another person with an opinion. I’d go even further and argue you need the best data or else you put at risk a lot more than you might think. My entire career has revolved around the logical, meticulous, holistic analysis of data to identify insights, innovations, and inroads for the world’s best companies.
I’m excited to be TSI’s newest Client Manager, based in Shanghai. My career began at Kantar TNS, where I specialised in quantitative research. My portfolio includes work with some big names like Yili, Danone, Nivea, Ferrero, and Mondelez. I’m especially looking forward to tapping into my unparalleled category and futures knowledge to benefit clients across TSI’s industry sectors. I hold dual Bachelor’s Degrees from East China University of Science and Technology and The University of Manchester. My education also includes a Master’s Degree in Education from University College London.
In my spare time, I love exploring the newest exhibits at some of Shanghai’s world-class museums, and I’m even picking up indoor rock climbing to stay fit.