Our rigorous brand validation techniques help our clients understand the measurable return on investment of their brand strategies. This ensures you have the confidence, excitement, and motivation as a business to maximise your market potential.
How have we helped our client partners succeed?
A leading Australian dairy company engaged TSI to test concepts for a new children’s yoghurt range. We worked with the client to fast-track findings through rapid consumer sentiment testing and marketing mix adaptations to get the product quickly into market.
One of Australia’s largest milk producers engaged TSI to examine native-language brand propositions before re-articulating them in Chinese. This is a critical, but often overlooked, element of market success. We helped the client quickly move through the marketing mix to understand adaptations necessary for market success.
TSI developed five new packaging directions for Bindaree Beef’s expansion in the China market. Additionally, we tested two new brand concepts to determine consumer appeal, basing our packaging recommendations on deep consumer understanding and feedback.
To find out how TSI can help your business scale and win, reach out today.